Marketing Training Format
AMBRR-04-- MARKETING Program Description

This 2-day program is meant to introduce the attendee to the basics of marketing. Students
will understand the basic marketing process. Further they will be exposed to the tools that
enable this process to be deployed successfully. They will explore case studies of
companies that have used these tools successfully  

Features:
  • Introduction to MARKETING
  • Marketing Process
  • 4P's of Marketing- Product, Price, Promotion and Placement
  • Understand how to develop marketing plans

Pre-Requisites:
  • Basic understanding of business fundamentals
  • Awareness of marketing in a corporate context
  • Exposure to marketing techniques used in a corporation
COURSE NAME
COST
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Last Name:
First name:
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City
 State
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 Street Address
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Zip
 Email:
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Phone
xxx-xxx-xxxx
COMPANY
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CREDIT CARD
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JOB TITLE:
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AMOUNT-$
 EXPIRY DATE(MM/YYYY)
TYPE (MC/VISA/AMEX)
3 OR 4 DIGIT CODE EITHER
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1. Please submit one form per attendee
2. If paying by check please mail payment to the following address.

AMBRREN & ASSOCIATES
75 NEW DAWN
IRVINE, CA 92620
and payable to AMBRREN & ASSOCIATES
Marketing Registration
75 New Dawn, Irvine, CA 92620- email-info@ambrren.com-Tel-949-266-4959- www.ambrren.com
Ambrren and Associates
Day
 Time
 Description
One
 8:00-10:00 AM
 Introduction to the Marketing Process- STEEP, Porters, SWOTT
  10:00 AM- 12:30 PM
 The 4P's of Marketing
  1:30 PM- 4:30 PM
 Product Planning Techniques
Two
 8:00 -10:00 AM
 Pricing Techniques
  10:30AM-12:30 PM
 Promotion/Placement Techniques
  1:00PM- 3:00 PM
 Exploration of Case Studies
  3:30-5:00 PM
 Developing a marketing plan